RSSA Lead Program

RSSA Roadmap® Distribution (Add-On)

Turn Social Security Education into Meaningful Retirement Conversations

*Requires an active RSSA® designation.

RSSA Lead Program

Not Yet an RSSA? Enroll in the RSSA Program to Get Started.

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What Is RSSA Roadmap® Distribution?

RSSA Roadmap® Distribution is an optional add-on subscription that enables RSSAs to give consumers free access to their own personalized Social Security Roadmap, supported by enterprise-grade software and live RSSA guidance.

his add-on is designed to help you get in front of people, plant seeds, and spark real retirement planning conversations, whether through marketing, in-person events, partnerships, advertising, or simple one-to-one outreach.

Lead Gen Software Screenshot

Tools To Help You Grow

  • You pay a flat subscription rate for 150, 300, or Unlimited* activations per month, making it easy to budget while maximizing your reach.
  • There’s no risk in distributing Roadmaps to prospects—whether employer groups, organization members, clients of CPAs, or elder care attorneys.
  • The program encourages broad distribution. If you exceed your monthly activation limit, additional activations are available at an affordable overage rate.
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Why Choose the RSSA Lead Generation Program?

You’ve worked hard to earn your RSSA designation and complete the education program. Now, this program provides a clear pathway to monetize your expertise. It’s designed to help you build a consistent funnel of leads, expand your practice, and create an ongoing stream of prospects to grow your business.

Lead Gen Software Screenshot

Exclusive Benefits for RSSAs

  • Personalized Landing Pages: Effortlessly connect with your clients and prospects through your personalized landing pages. Each page is tailored to your specific audience, whether you’re targeting accountants, baby boomers, attorneys, employer groups, and more.
  • Comprehensive Roadmaps: Provide prospects with a valuable free Social Security planning tool.
  • Turnkey Messaging: Our program includes ready-to-use messaging crafted for various professional audiences. Save time and enhance your outreach with pre-designed content that speaks directly to your clients’ needs.

How It Works

This program is your solution to making your RSSA credential work for you. By leveraging this tool, you can get in front of the right audiences and build a thriving practice with ease.

1. Subscribe

Choose the subscription package that fits your needs.

2. Distribute

Unlimited* supply of Roadmaps—distribute them freely!

3. Engage

Reach thousands of prospects monthly and establish yourself as a trusted advisor.

4. Generate Leads:

Activate opportunities with employer groups, organizations, CPAs, attorneys, and beyond—your imagination is the limit.

Turn Social Security Leads into Medicare, Insurance, and Annuities Clients

Create a funnel of business by joining the RSSA Lead Generation Program.

Choose your lead goal based on the number of registrations, not just pages shared. The goal is for you to send these pages out to thousands of prospects.  Only the activated Roadmaps count toward your plan. The more you share, the more potential activations you create over time. Our goal is simple: position you as the trusted Social Security resource, helping people maximize their benefits while growing your business.

Basic

$150/mo.

150 Roadmap Activations Per Month

$3.00 per additional activation above 150

Intermediate

$300/mo.

300 Roadmap Activations Per Month

$3.00 per additional activation above 300

Advanced

$500/mo.

Unlimited* Roadmap Activations Per Month

Ready to Boost Your Client Base and Income?

The key to success is in consistent sharing. Distribute these pages and Roadmap access as widely as you can, and watch as your client base grows along with your reputation as the go-to Social Security expert.

Log In To Activate

Log into your NARSSA account, navigate to the Roadmap software, and select 'My Leads' to subscribe.
*Subscription includes unlimited Roadmap activations per month, up to a maximum of 10,000 activations annually.